Hi! I'm Uri
Head of UX/UI with a frontend development background. Currently working at Wix.
CASE STUDY
An AI-powered assistant that enables non-developers to add custom logic to built-in Wix Studio components by generating context-aware code snippets.
CASE STUDY
I led the UX/UI design of a company-wide, high-priority project that allows users to connect their Wix Editor to a GitHub repository and develop locally using Wix CLI.
CASE STUDY
Increased the number of active code users by redesigning the onboarding experience for Dev Mode in the Wix Editor.
PROCESS
Improving product quality to enhance user satisfaction and drive business value. I implemented the 'Quality Program' in our team and later led its adoption across the entire UX guild of 200 UX/UI designers.
SIDE PROJECT
A project I established in 2022 to share use cases from Wix UX craft with the community through a collaboration between UX designers and UX writers.
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